inbound
B1CEFR level
25/100Rarity: fairly common
TechnicalRegister
Relating to prospects who initiate contact with a company themselves.
Inbound leads from the content programme cost a tenth of what the outbound team spent per meeting.
Rarity runs from 0 (a word everyone knows) to 100 (almost never seen outside specialist or literary writing). Level is the word's real difficulty on the CEFR scale, from A1 to C2.
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