total addressable market
B1CEFR level
55/100Rarity: uncommon
TechnicalRegister
The total revenue opportunity available if a product achieved 100% market share in its category.
Investors questioned whether the total addressable market was really large enough to build a billion-pound company.
Rarity runs from 0 (a word everyone knows) to 100 (almost never seen outside specialist or literary writing). Level is the word's real difficulty on the CEFR scale, from A1 to C2.
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