Words / R / Business

reference point

noun/ˈrefrəns ˌpɔɪnt/

A2CEFR level
20/100Rarity: fairly common
TechnicalRegister

The baseline against which outcomes are judged as gains or losses.

Last year's bonus became the reference point, so a smaller but still generous payout felt like a cut.

Similar: baseline

Topic: Economics in Business English

Rarity runs from 0 (a word everyone knows) to 100 (almost never seen outside specialist or literary writing). Level is the word's real difficulty on the CEFR scale, from A1 to C2.

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More business words: Economics