Words / G / Business

gamification

noun/ˌɡeɪmɪfɪˈkeɪʃən/

B2CEFR level
42/100Rarity: uncommon
TechnicalRegister

The application of game-like mechanics such as points and rewards to non-game contexts to drive engagement.

Gamification of the loyalty app, with streaks and badges, lifted weekly active users sharply.

Topic: Marketing in Business English

Rarity runs from 0 (a word everyone knows) to 100 (almost never seen outside specialist or literary writing). Level is the word's real difficulty on the CEFR scale, from A1 to C2.

Get words like gamification on your lock screen, a few a day, with review that makes them stick.

Download on the App Store Lexfall puts a new word on your home and lock screen through widgets, so you learn without opening an app. Free to download. After a free trial, a subscription unlocks every field. Built for iPhone, iOS 15.1 or later.
QR code that opens Lexfall on the App Store
On a computer?Scan with your iPhone camera.

More business words: Marketing