bootstrap
B2CEFR level
55/100Rarity: uncommon
TechnicalRegister
To build and grow a company using its own revenue and the founders' resources rather than outside investment.
They deliberately bootstrapped the business for three years to keep full control of the equity.
Rarity runs from 0 (a word everyone knows) to 100 (almost never seen outside specialist or literary writing). Level is the word's real difficulty on the CEFR scale, from A1 to C2.
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